A Danish bakery is taking things up a level to celebrate a late-night Christmas shopping event along a Norwich street.

Businesses along St Augustines Street in NR3 will open late on Saturday, December 17 and it has been organised by Norfolk Retro owner Laura Budds.

Vegan bakery Frå.kost, which opened at Unit 1 St Augustines Gate last April, is taking part.

On December 17 it will be open from 5pm until 9pm, with mulled wine and Danish rice pudding with cherry sauce available for £3 and £4 respectively. 

Norwich Evening News: St Augustines Street will open late on December 17. St Augustines Street will open late on December 17. (Image: Laura Budds)

There will also be a free Jenga tournament running from 6pm to 8pm, which you can sign-up for in advance on social media or in the shop.

Jenga is played by removing one block at a time from a tower and the game ends when it topples over. 

The top prize is a £20 Frå.kost gift card and a bundle of six sweet buns, with freebies for second and third place too. 

Norwich Evening News: Maggie Christensen is running a Jenga tournament at Fra.kost. Maggie Christensen is running a Jenga tournament at Fra.kost. (Image: Neil Didsbury)

Maggie Christensen, Frå.kost owner, said: "I celebrated my birthday in the bakery earlier this year and bought some Jenga sets, which I then left on the tables. 

"People then came in every weekend to play and it reminds me of happy moments."