A Norwich woman was left confused and concerned after finding a "foreign object" with the consistency of wood in her daughter's breakfast cereal.
Georgia Allen, 29, bought a box of Harvest Morn Multigrain Hoops from the Sprowston Road Aldi on November 26 and several days later prepared to serve a bowlful to her seven-year-old daughter.
But an unusually shaped item fell out of the box and into the bowl.
"It came out and I had no idea what it was but it looked as though it had been processed with the cereal because it smells sweet and looks sugary," said Georgia.
"I'm pretty sure it's not a piece of congealed cereal as it's got a wood-like texture, kind of like bark, and is about half the length of my finger."
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"It doesn't look edible to me!" she added.
Georgia did not serve the cereal to her daughter Isla and retained the box which had a best-before date of October 27, 2024.
She said her daughter, who is autistic, likely would have eaten the object if left unsupervised.
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No concerns were allayed even after Georgia cut the object in two, revealing a dark mass inside that looked somewhat like a "nut husk".
While no official report was made to Aldi, a spokeswoman was keen to assure customers that extensive quality checks are in place throughout every stage of production and manufacturing.
The supermarket giant said that an investigation into the same batch of cereal revealed no evidence of similar foreign objects, making it "extremely unlikely" the object was present during production.
The spokeswoman said: "We have received no other complaints of this nature and would encourage the customer to contact us so we can arrange for her to return the product to the store so we can investigate this fully."
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