Ben & Jerry's opening store in Chantry Place in Norwich

Ben & Jerry's is taking over the former Warren James store in Chantry Place and is due to be open before the school summer holidays start.

The Vermont-based brand has already proved popular with ice cream lovers in Norwich as its Free Cone Day held in April saw shoppers queueing for a complimentary scoop.

Ben and Jerry's is opening a branch at Chantry Place in Norwich (Image: Newsquest)

It comes after the arrival of East Coast Gelato earlier this year - an award-winning gelato parlour that now has three stores across the county. 

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Ben & Jerry's ice cream has won awards, most notably its vanilla flavour, and sells a variety of vegan alternatives. 

Ben & Jerry's sells 98 different flavours of ice cream (Image: Ben & Jerry's)

Paul McCarthy, general manager at Chantry Place, said: “Ben & Jerry’s Scoop Shop will be opening at Chantry Place in time for the summer holidays and we can’t wait for them to join us and offer our visitors its popular ice cream flavours and non-dairy options.

"They also join the recently opened East Coast Gelato at the Centre, located on the dining terrace, with its locally made homemade gelato, sorbets and treats.”